After the underwhelming box office performance of Jab Harry Met Sejal, Anushka Sharma must have a lot of expectations from Pari. Directed by Prosit Roy, this film also stars Parambrata Chatterjee and Rajat Kapoor. Pari is a horror movie and some might call it odd to release such film on Holi. Perhaps Halloween or Diwali might have been better. But the film has a solid promotion and marketing preceding its release and may draw more buck than most experts would expect.
Akshaye Rathi, film distributor, had said previously, “Pari honestly looks interesting. Till now, the space of horror films was being dominated by Vikram Bhatt and to an extent Ram Gopal Varma but in a way, all the stories that were presented to Indian audiences were similar. 1920 was a bit similar to Haunted 3D which was again similar to Shapit. After years, in fact, after Bhoot (starring Urmila Matondkar in 2003 Ram Gopal Varma directorial), this is for the first time when an A-lister actor would be appearing in such a film. It is a brave attempt by Anushka Sharma.”
The film can earn around Rs 2-3 crore on the first day and by the weekend, the figures can go up to Rs 11-13 crore.